PureWow editors select every item that appears on this page, and the company may earn compensation through affiliate links within the story. You can learn more about that process here.

Just when we thought the deals couldn't get better than the Amazon Prime Early Access Sale (happening through tonight, October 12), Target announced a competing sale of its own that's giving the mega-retailer a run for its money. Indeed, Target early Black Friday deals have arrived, and the retailer is now releasing week-long savings on top brands—including KitchenAid and Cuisinart, to name a few—every Sunday through Thanksgiving weekend. We're talking up to 50 percent off of thousands of items, including kitchen appliances, TVs, laptops, headphones, toys and more. Plus, to sweeten the sale even further, Target also launched a holiday price match guarantee program that you'll definitely want to save your receipts for. Basically, if you purchase an item (in-store or online) and the price goes lower at Target on or before December 24, you can request a price match in-store and they'll reimburse you.

It's also worth mentioning that while you don't need a Target RedCard or membership to shop, Target Circle members can save an additional 5 percent off all purchases with it for the duration of the sale (and beyond). And on top of that, you can score $5 to $15 Target gift cards that go toward your purchase (or to use later) when you spend $25 to $50 on beauty products, household essentials and food and beverage same-day services. You'll also qualify for free two-day shipping when you spend $35 or more. (Phew!)

The TLDR? This is *the sale* you'll want to bookmark ahead of holiday gifting season. The first batch of week-long deals has already dropped (and will run through Oct. 15). So below, find 13 items you'll definitely want to snag while they're still on sale.

This cult-favorite toaster has racked up over 7,000 customer reviews for a reason: It has seven different functions—including bake, toast, broil, convection bake and broil, warm and air fry—and allows you to complete virtually any kitchen task, from warming up leftovers to frying chicken (up to 4 pounds). And lucky for you, it's now 43 percent off.

Yet another fan-favorite device, this mixer has a 4.9 out of 5-star rating with nearly 2,700 reviews because it can help you create every aspect of a meal, from creamy mashed potatoes to perfectly blended cookie dough. While the 3.5-quart version we tested took some adjusting (it took a bit of effort to remove the paddle attachment), this one comes with a coated flat beater, dough S-hook and wire metal whip attachments. It also comes with a long-lasting mixer bowl, a range of versatile functions—such as kneading, whipping and mixing—and it has ten different speeds where the mixer can make up to eight dozen cookies (!!). Oh, and did we mention that it's available in Fire Engine Red, ice blue, light silver and matte black?

If you're looking for the crème de la crème of single-serve coffee machines, Nespresso's VertuoPlus is it—and you can now snag it for $30 off with a Target gift card that comes with purchase. The device scored a whopping 97-points out of 100 in a PureWow100 review, and according to editor Angela Pares: "The Vertuo line brews a full range of single-serve espresso and coffee beverages (18 to 1.35 ounces)... [just] pop in the pod, push the button and you’re good to go." She also mentions: "[the machine] uses an intelligent extraction system that recognizes each pod, thanks to a barcode on the rim of the capsule. That means you don’t need to ever manually adjust the setting on the machine—the type of capsule dictates the brew and the drink size."

With a 4.7 out of 5-star average rating, reviewers are raving over this 5-quart digital air fryer because it can air fry, bake and dehydrate food—all while using 80 percent less fat, according to the manufacturer. Plus, it comes with a non-stick basket and crisper tray that are easy-to-clean, dishwasher-safe and totally BPA-free.

This compact crockpot (aka the brand name for a slow cooker) maintains a constant low temperature that can simmer your food slowly over a long period of time (for example, you can start cooking a meal in the morning and have it ready at dinnertime). It's ideal for recipes that call for a long, moist cooking method, like braises, soups and stews—and you can score this one for just $20.

With one versatile base, this two-in-one blender can power through frozen foods for perfectly thick smoothie bowls, nut butters, blender ice cream and so much more. It uses six intelligent programs that combine unique timed pulsing, blending and pausing patterns that do the work for you, and its powerful 1200-watt motor can power through heavy loads without stalling (or the need to stir or shake). Plus, the set includes a versatile motor base, hybrid edge blades, two extraction cups with spout lids, one smoothie bowl with a storage lid and a 15-recipe inspiration guide—all at nearly 25 percent off.

Fast, affordable and super-simple to use, this coffee maker can whip up a single cup of coffee in minutes; just add fresh water to the reservoir, pop in a K-Cup pod and press the brew button. Plus, it's less than 5 inches wide, making it perfect for compact kitchens.

Our pick for the best air purifier under $100, this top-rated device can eliminate 99.97 percent of unwanted air particles (according to Levoit), making it super effective at filtering out pet dander for those with allergies. One formerly sniffly user wrote, “This item is a life-changer. I suffer from terrible cat allergies and awful sinus problems... I had tried so many different types of things to stop my constant asthma attacks, stuffy nose and constant eye streaming, let alone sleeping. I used this the whole week I was at my parents’ house and I slept all the way through the night, no waking up not being able to breathe, no allergic reactions and no getting sick when I arrived home.”

Available in six trendy finishes (including pink, purple, blue, green, gray and white) this mini instant camera is a must-have for anyone looking to elevate their selfie game. You simply pull the front edge of the lens and a slick built-in selfie lens will appear, making it easy to hold the camera at arm's length and capture your pout up-close. It also makes for a great gift!

With a lightning-fast refresh rate, gaming features and 4K resolution, you won't want to miss taking advantage of this TV's 30-percent off deal. It has built-in access to your favorite streaming apps—including Netflix, Hulu, HBO Max and Disney+—and includes enhanced technology that automatically changes display settings based on room lighting. (But you might want to hurry because the deal on this ends today at midnight.)

At 40 percent off, this air fryer deal is almost too good to miss. It can prepare all of your favorite comfort foods—from fried chicken and French fries to mozzarella sticks—but with little to no oil, no trans fats, and grease that would come from a deep fryer. Not to mention that it's ideal for compact countertops and includes a removable basket that also happens to be dishwasher-safe.

With seamless access to free TV, live news, sports, movies, and more, this 55-inch smart TV comes equipped with popular cable-replacement services like Sling, Hulu, fuboTV and more. Plus, aside from its 4K picture quality (which is four times the resolution of full HD), it comes with a super simple remote that includes one-touch shortcuts to popular apps, like Netflix. The cherry on top? It's now 50 percent off.

Finally, a perfect gift for the music-lover in your life. These wireless headphones have a comfortable, custom design with 40-hour battery life (and can play three hours with a five-minute charge). And at 50 percent off? Might as well grab a pair for yourself, too. 

You Don't Want to Miss These Instant Pot Sales, Running Exclusively During the Amazon Prime Early Access Sale 2022

Want to know which buzzy products are *really* worth buying? Sign up for our shopping newsletter to uncover our favorite finds.